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10K-People Global Flavor Matrix Tasting Event

Same Bean, 3 Flavors? The STARESSO Flavor Matrix Tasting in Guangzhou

by Kakki Liang on May 11, 2026
WCRC 2025 4th place winner Song Chundan celebrating with his trophy at the World Coffee Championships awards stage.

 

Following the success of our Seattle session, the second stop of the STARESSO Flavor Matrix Tasting Event landed beautifully in Guangzhou, hosted at ALL IN COFFEE — a refined coffee space founded by Song Chundan, the 4th place winner of the 2025 World Coffee Roasting Championship.

Although Song Chundan was unable to attend due to the joyful arrival of a new family member, passionate coffee enthusiasts from across Guangzhou still gathered together to explore one core question: 

How drastically can a grinder reshape coffee flavor?

 

Step 1: Devil Water Palate Training

Attendees participating in the Devil Water sensory training session at the STARESSO Flavor Matrix tasting event in Guangzhou, focusing on palate calibration exercises to build flavor recognition skills.

The tasting journey kicked off with professional "Devil Water" palate training. This sensory exercise sharpened attendees’ taste sensitivity, laying a solid foundation for the subsequent comparative cupping and brewing sessions.

 

Step 2: The D9+ Flavor Matrix Test

Coffee enthusiasts trying out the STARESSO D9+ grinder, hands-on experiencing the smooth grinding motion and three interchangeable burr sets.Participants smelling wet aroma at the STARESSO D9+ Flavor Matrix tasting event in Guangzhou, evaluating coffee fragrance from multiple brews prepared with different burr sets.

All participants tested the STARESSO D9+ Flavor Matrix Grinder in a controlled brewing environment, where every variable remained identical — except for the burr sets.

Each specialty coffee was ground with three interchangeable burr configurations: CLEAN, BALANCE, and RICH. The difference in burr geometry brought surprisingly distinct flavor expressions from the exact same bean batch. Some brews delivered bright citrus acidity and crystal-clear tea-like clarity; others amplified caramel sweetness, dense mouthfeel, and concentrated tropical fruit notes. Every side-by-side sip visualized how grinding mechanics flavor layering.

 

Step 3: Capturing Every Flavor in the Passport

A coffee lover filling out the STARESSO Flavor Passport, carefully recording the unique taste and aroma of each brew, as they explore how different burr sets shape flavor with the D9+ grinder.

To record every delicate sensory change, customized tasting cups and exclusive STARESSO Flavor Passports were distributed to all attendees.

Coffee lovers carefully documented aromas, acidity, body, and lingering finishes, turning casual tasting into an immersive, systematic flavor exploration. Every filled passport became tangible proof of this flavor journey.

 

The Takeaway: Flavor Is Not Fixed

Flat-lay of the STARESSO D9+ Flavor Matrix grinder, displayed at ALL IN COFFEE for the Guangzhou tasting event, with interchangeable burr sets and branded tasting cups.Attendees tasting coffee brewed with the STARESSO D9+ Flavor Matrix grinder at the Guangzhou flavor tasting event, evaluating different flavor profiles from the same specialty beans.

More than merely a product experience event, this gathering redefined people’s perception of coffee. Flavor is never fixed; it is adjustable, explorable, and customizable with a professional Matrix Grinder.

 

This marks only the second stop of our global Flavor Matrix journey. We remain committed to breaking the boundaries of home brewing and bringing intuitive, professional flavor experiences to every coffee enthusiast. 

 

Stay tuned for more upcoming STARESSO Tasting Events.

Tags: D9+Matrix, Global Event, Taste with Champion
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How One Coffee Bean Became Three Flavors: Seattle Coffee Tasting Recap
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10K-People Global Tasting Event Landed in Foshan, CHINA: A Flavor Dialogue Between STARESSO D9+ and Q-Grader Anna He

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  • Global Event
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